We plan on being an independent institution as it allows us
to have a smaller, more specific target audience when it comes to creating our
film which then allows us a wider scope for ideas. Not only this but due to having
little to no budget it would be extremely difficult to create an opening which
is engaging enough for a mainstream, corporate audience. We believe that by
being an independent company we will have a better opportunity to showcase our
skills as both writers and creators when it comes to producing our own film
opening.
Many independent film companies, such as Strike Entertainment, are immediately associated to a specific genre. This causes the audience to build an understanding of the film's genre/ narrative simply by knowing which company produced the film. By being an independent company we would be able to use this common aspect to benefit ourselves by ensuring that the film's genre is clearly established to the viewer.
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